About us
Dutch Flower Foundation (DFF) aims to improve the living conditions and well-being of people in need and in particular children. This will focus on countries where Dutch Flower Group (DFG) companies are active with an emphasis on connected community projects. Through the activities of DFF, DFG gives substance to its responsibility for the world in which we live.
Promising Projects
We support around 50-70 projects annually. Most of these on request from employees of Dutch Flower Group companies as well as from business relations of our companies. The applications vary from a contribution from a sponsor run to a multi-year project collaboration.
Dutch Flower Foundation supports Grandparents’ Day Foundation
09.10.2026
Flowers bring people together. That is why we will be supporting the Roses and Stories initiative by the Grandparents’ Day Foundation for the next three years. On 2 October, the Italian Festa dei Nonni โ Grandparents’ Day โ was celebrated in The Hague. Children, older people and representatives from the Netherlands and Italy came together to share flowers, stories and an Italian lunch. During the celebration, our chair, Bob, presented a donation to the Grandparents’ Day Foundation.
6th edition A Local Swim Westland
15.08.2026
The proceeds from the 6th edition of A Local Swim Westland amount to โฌ 1,048,856.00! This edition of A Local Swim Westland was a great success. 795 swimmers entered the Lee to fight against the nerve/muscle disease ALS. Amyotrophic Lateral Sclerosis (ALS) is a muscle and nerve disorder that leads to the progressive failure of the muscles. At present, there is no treatment or medicine capable of combating this incurable disease.
George Fisher Tea Round
08.07.2026
Last weekend, Jonathan Young from JZ Flowers and Dutch Flower Group completed the George Fisher Tea Round โ a demanding 30-mile (in total 49.2 km) route through the Lake District. After 11.5 hours of running, climbing and determination, Jonny and his friends crossed the finish line while raising money for Andy’s Man Club.
News
Check below our updates on projects around the world. Do you want to stay up to date? Like our Facebook page!
05.10.2026
Afgelopen week werd de nieuwe hoofdlocatie van Colours of Nature feestelijk geopend. Een mooie mijlpaal die natuurlijk gevierd mocht worden! ๐ฅณ
Voor de opening werd gevraagd om een gift voor Stichting Jade , een stichting die wij inmiddels al enige tijd ondersteunen. We hebben daarom met alle plezier een extra donatie gedaan aan deze mooie stichting.
Van harte gefeliciteerd met jullie nieuwe locatie, Colours of Nature!
๐ธErik Groenewegen, Ronald van Veen en Marco Verheul
02.10.2026
Recently, Bob Goedemans visited For His Children in Ecuador. We have been supporting this project for several years and recently committed to another three-year partnership.
For His Children provides care and support to children and young adults who cannot receive the care they need within their own family at that time.
During his visit, Bob had the opportunity to reconnect with the people involved, see how the project has developed and learn more about the children and young adults they support. ๐น
๐ธ Jennifer Thomas, Sofia Coronel and Bob.
29.09.2026
๐ฆ๐ฎ๐บ๐ฒ๐ป ๐บ๐ฎ๐ธ๐ฒ๐ป ๐๐ฒ ๐ต๐ฒ๐ ๐๐ฒ๐ฟ๐๐ฐ๐ต๐ถ๐น ๐๐ผ๐ผ๐ฟ ๐๐ช๐ ๐น
Trots dat we als Dutch Flower Foundation ook dit jaar weer een mooie bijdrage konden leveren aan KWF tijdens de Ride for the Roses ๐น
Ride for the Roses is ieder jaar weer bijzonder. We fietsen en wandelen met een lach, maar staan ook stil bij iedereen die met kanker te maken heeft en bij degenen die we moeten missen. Juist daarom is het zo mooi om samen in actie te komen. En met een prachtig resultaat: met ons DFG-team haalden we ruim โฌ 50.000 op, inclusief de cheque vanuit Dutch Flower Foundation. In totaal bracht deze editie maar liefst โฌ 285.033 op voor KWF Kankerbestrijding / Dutch Cancer Society ๐ช
#ridefortheroses #kwf #kwfkankerbestrijding #dutchflowerfoundation
27.08.2026
๐๐ข๐๐ค & ๐ค๐ข๐๐ฌ ๐ข๐ง ๐๐จ๐ฆ๐๐ง๐ข๐
The summer holidays are over again, but these children had a wonderful time during camp week in Romania. Stichting kind in Oost-Europa makes this possible! Since 2001, the foundation has organised annual summer camps near Budapest.
Did you spot our mascot Mick? ๐ป
For more information about Dutch Flower Foundation, please contact us.